Businesses spent years diversifying away from China. Trump’s destroying it all.

Key Takeaways:

  • Trump imposes steep tariffs on Asian nations, with Cambodia facing the highest rate in the region at 49%.
  • Garment and footwear industries in Cambodia, Vietnam, Bangladesh, and Sri Lanka are among the hardest hit.
  • Major brands like Nike and Adidas, which shifted production from China to Southeast Asia, may face rising costs.
  • Tariffs could cripple Southeast Asian economies, many of which rely heavily on exports to the U.S.

Trump’s Tariffs: A Game Changer for Global Trade

U.S. President Donald Trump’s latest tariff announcement has blindsided global manufacturers, particularly those in Southeast Asia and South Asia, who had sought to diversify supply chains away from China.

For Taiwanese businessman Tim Hsu, who produces modern lamps and ceiling lights, the sudden 49% tariff on Cambodian exports has thrown his investment plans into turmoil. “If the 49% tariff remains unchanged, we will withdraw our investment from Cambodia,” he said.

Hsu is not alone—factories in Cambodia, Vietnam, Laos, Myanmar, Sri Lanka, and Bangladesh are all bracing for economic shockwaves as Trump’s tariffs take effect.

Why Cambodia Will Be Hit the Hardest

Cambodia is one of the most vulnerable economies due to its heavy reliance on garment and footwear exports, which account for over 43% of its total exports. The U.S. is Cambodia’s largest market, absorbing 37% of its total exports.

With one million garment workers—75% of them women—relying on these jobs, the potential for mass layoffs and economic hardship is enormous.

Ahmed Albayrak, a research associate at the Lowy Institute’s Indo-Pacific Development Centre, warns:

“The negative impact of this tariff on the broader economy will be huge. We could see shrinking production, job losses, and rising poverty.”

Wider Impact Across Southeast and South Asia

The tariff hikes extend beyond Cambodia, affecting other key manufacturing hubs:

  • Vietnam: 46% tariff on exports, a major threat to its clothing industry.
  • Laos: 48% tariff, a blow to one of Asia’s poorest nations.
  • Myanmar: 44% tariff, amid civil war and earthquake devastation.
  • Sri Lanka: 44% tariff, threatening its IMF-backed economic recovery.
  • Bangladesh: 37% tariff, endangering jobs in its $42 billion garment industry.

For Vietnam, which sends a third of its exports to the U.S., the tariffs pose a serious threat to its rapid economic growth. In Bangladesh and Sri Lanka, where textiles dominate exports, the tariffs could weaken their economies and put millions out of work.

Geopolitical and Business Fallout

The tariffs disrupt years of strategic shifts by major companies like Nike, Adidas, and H&M, which moved production to Southeast Asia to reduce dependency on China. Now, these firms may be forced to rethink their supply chains again.

For Southeast Asian nations, this move threatens their role as manufacturing alternatives to China, which could push them closer to Beijing or other markets like Europe.

In South Asia, Sri Lanka and Bangladesh were already struggling with economic crises and inflation. These tariffs may exacerbate instability, weaken foreign investment, and cause currency depreciation.

What’s Next?

With Trump’s “America First” trade policy back in full force, affected countries and businesses will have to reassess their U.S. market strategies. Some may seek exemptions, while others might pivot to alternative markets like the European Union or India.

The global manufacturing landscape is once again shifting, and the effects of these tariffs will reshape trade, employment, and economic stability in the years ahead.

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